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Show & Tell1mo ago

What we learned from testing four pricing pages

Started by @noah

@noah
1mo ago · public thread

We ran four variants for six weeks: three tiers, two tiers, usage-based calculator, and a single price. The two-tier page won on conversion but the calculator won on average revenue. Biggest surprise: adding an explicit 'what happens when you outgrow this' line lifted signups more than any price change.

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